The Heart and Soul of SS24: A Collection Inspired by the Ocean


Step into the creation of our SS24 collection and see the craftsmanship and dedication put into every piece. Our new linen collection is designed for feeling comfortable in your own skin, ensuring you breeze through every summer adventure.

Behind the scenes of creating SS24 - MagicLinen

Behind the scenes of creating SS24 - MagicLinen


The SS24 collection draws inspiration from the rich colors of the nature, particularly the hues of ocean shores and the blues of its depths. Each garment, designed to accompany every moment of life's journey from weddings to the workplace and home, encourages you to embrace the fluidity of your identity while staying true to yourself. Like the ocean's ebbs and flows, our journey to authenticity encompasses moments of turbulence and tranquility, shaping our ever-evolving true selves.
 

Behind the scenes of creating SS24 - MagicLinen 

The collection not only captures the serene beauty of the ocean's hues but also serves as a metaphor for the depths within ourselves, encouraging you to delve into your emotions, thoughts, and identities. When we embrace the ocean within us, we embrace the beauty of our complexity and the power of our authenticity.

Keep an eye out; the new collection is launching very soon.

Back to blog